Mojo Dojo Casa Home Candle: Ignite your senses with a mix of thriller and heat. This fascinating candle, crafted with meticulous care, guarantees an evocative expertise that transports you to a realm of intrigue. Think about the wealthy aroma filling your own home, a symphony of fastidiously chosen notes designed to evoke a particular temper, whether or not it is rest, rejuvenation, or a daring declaration of self-expression.
This is not only a candle; it is a portal to a different world, ready to be explored.
This distinctive mix of cultures, nestled in a fascinating package deal, gives a very distinctive expertise. We’ll delve into the intricate particulars of its design, the cultural significance of its title, and the strategic advertising strategy to make sure its success within the aggressive candle market.
Product Description
The Mojo Dojo Casa Home Candle is a meticulously crafted residence perfume designed to move customers to a tranquil and welcoming ambiance. Its fascinating scent profile and stylish presentation intention to boost the aesthetic attraction and sensory expertise of any area.This candle is fastidiously formulated to create a soothing and comforting ambiance, perfect for rest, meditation, or just having fun with a second of quiet contemplation.
The candle’s design and scent are supposed to resonate with a various viewers searching for a mix of sophistication and serenity.
Product Description
The Mojo Dojo Casa Home Candle embodies a classy and comforting ambiance. Its main operate is to infuse an area with a pleasing and evocative perfume, selling rest and making a tranquil ambiance. The target market encompasses people who respect high quality residence décor, take pleasure in aromatherapy, and search a harmonious and aesthetically pleasing surroundings.
Distinctive Promoting Factors (USPs)
The Mojo Dojo Casa Home Candle distinguishes itself by means of a number of key attributes. Its distinctive scent profile, expertly crafted perfume blends, and visually interesting presentation contribute to its attraction. Moreover, the high-quality supplies utilized in its development contribute to its long-lasting efficiency and fascinating aesthetics.
Supplies and Development
The candle makes use of a premium mix of pure soy wax, guaranteeing a clear burn and a pleasing aroma all through its length. The perfume notes are fastidiously chosen and balanced to create a wealthy and complicated scent expertise. The candle is crafted utilizing high-quality supplies for longevity and sturdiness. Particular perfume notes are a fastidiously guarded secret to boost the thriller and attract of the product.
Measurement and Dimensions
The candle is obtainable in a regular dimension, appropriate for numerous sized areas. The exact dimensions are as follows: 6 inches in top and 4 inches in diameter. This dimension gives a balanced dimension for each tabletop show and use in a residing area.
Packaging and Presentation
The candle’s packaging displays the product’s sophistication. A classy and enticing field, adorned with refined design parts, protects the candle throughout transport and enhances its presentation. The field design and shade scheme are per the general aesthetic and temper of the candle.
Market Evaluation
The Mojo Dojo Casa Home Candle market evaluation examines the aggressive panorama, present traits, and potential for fulfillment. Understanding the present gamers and their methods is essential for positioning the candle successfully. A radical SWOT evaluation supplies a framework for evaluating inside strengths and weaknesses alongside exterior alternatives and threats.
Aggressive Panorama
The candle market is experiencing sturdy progress, pushed by rising shopper curiosity in residence perfume and ambiance. This evaluation examines the present panorama and identifies key rivals. Numerous manufacturers cater to completely different worth factors and aesthetic preferences, from mass-market retailers to area of interest artisanal producers.
- Mass-market rivals usually prioritize affordability and available scents. Examples embody manufacturers like Yankee Candle, which leverage in depth distribution networks and fashionable perfume choices. Their energy lies in widespread availability and established model recognition, whereas weaknesses might embody perceived decrease high quality or restricted scent range in comparison with area of interest manufacturers.
- Area of interest manufacturers usually deal with distinctive scents, artisanal craftsmanship, or particular goal demographics. Examples would possibly embody unbiased candle makers specializing in pure waxes or unique fragrances. Their strengths embody increased perceived high quality and exclusivity, whereas weaknesses could also be decrease manufacturing quantity and restricted distribution in comparison with mass-market manufacturers.
- On-line retailers and direct-to-consumer manufacturers are gaining traction by providing distinctive choices and infrequently curated collections. They provide a platform for rising manufacturers and permit customers to find extra specialised scents. Their energy is in agility and customized advertising, whereas weaknesses might embody restricted bodily presence and reliance on e-commerce logistics.
Present Market Traits
Present traits within the candle market present a shift in direction of sustainable and eco-friendly choices. Customers are more and more acutely aware of the environmental influence of their purchases, resulting in a requirement for candles made with pure waxes, reusable containers, and diminished packaging. The demand for distinctive and complicated scents, comparable to these impressed by particular locations or experiences, can also be rising.
- Sustainability is a serious driver. Customers are actively searching for candles constructed from sustainable supplies, like soy or beeswax, and with minimal packaging.
- Scent diversification is obvious, with a rising demand for distinctive, usually advanced, and evocative fragrances, comparable to botanical blends, particular locations, and themed scents.
- Emphasis on expertise is highlighted by the rising curiosity in candles that evoke a selected temper or ambiance, comparable to aromatherapy-inspired scents or these related to particular rest or enjoyment actions.
Pricing Technique
Pricing methods for comparable candles differ considerably based mostly on components like supplies, manufacturing processes, model recognition, and distribution channels. A premium worth level could also be justified by superior elements or distinctive craftsmanship, whereas a lower cost level targets a wider buyer base. Pricing for the same product ought to contemplate the market positioning of Mojo Dojo Casa Home Candles.
- Premium pricing could also be appropriate for candles that includes high-quality pure waxes, distinctive scents, or distinctive craftsmanship, reflecting the perceived worth and exclusivity.
- Aggressive pricing would align the candle with comparable merchandise available in the market, contemplating components like uncooked materials prices, manufacturing bills, and distribution channels.
- Worth pricing might be adopted to focus on a broader shopper base with a steadiness between high quality and affordability.
Potential Buyer Critiques and Suggestions
Buyer opinions and suggestions are important for understanding the product’s perceived worth and potential shortcomings. Optimistic opinions might spotlight the candle’s scent, high quality, and aesthetic attraction, whereas damaging opinions might handle considerations about scent longevity, burn time, or packaging.
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- Scent high quality is commonly a prime consideration, with clients expressing desire for particular notes and aromas.
- Burn time and evenness are key components, as clients need candles that present passable burn length and a fair, constant flame.
- Packaging and presentation may affect buyer perceptions, with a deal with environmentally pleasant packaging and aesthetic attraction.
SWOT Evaluation
A SWOT evaluation assesses the interior strengths and weaknesses of the product, in addition to exterior alternatives and threats. This evaluation helps to establish potential areas for enchancment and leverage for fulfillment.
| Issue | Description |
|---|---|
| Strengths | Excessive-quality supplies, distinctive scent profiles, sustainable practices, interesting design |
| Weaknesses | Potential for increased manufacturing prices, restricted distribution channels, want for sturdy model consciousness |
| Alternatives | Rising marketplace for sustainable and distinctive fragrances, potential partnerships with retailers, on-line advertising methods |
| Threats | Competitors from established manufacturers, financial fluctuations, adjustments in shopper preferences |
Cultural Significance
The product title “Mojo Dojo Casa Home Candle” combines a number of phrases with wealthy cultural connotations, probably creating a robust and evocative picture. Understanding these associations is essential for navigating potential sensitivities and maximizing the product’s attraction to numerous audiences. This evaluation delves into the cultural significance of every phrase, their historic context, and the potential symbolism they might evoke.The potential for cultural resonance, nonetheless, have to be balanced with the potential of misinterpretations or offense.
Cautious consideration of numerous views is paramount in guaranteeing the product resonates positively with all goal audiences.
Potential Cultural Associations
The phrases “Mojo,” “Dojo,” “Casa,” and “Home” every carry distinct cultural connotations. The mix of those phrases creates a singular, and probably advanced, cultural panorama that wants cautious consideration. A profitable product should perceive and handle potential sensitivities.
Historic Context of Every Phrase
- Mojo: Derived from the Spanish phrase “mojo,” signifying a mix of spices or herbs utilized in cooking. In trendy utilization, it has developed to embody a way of private charisma or magic. The historic context of mojo usually entails cultural traditions and non secular practices. For instance, in Afro-Cuban tradition, mojo represents a potent mixture of elements and spells, imbued with a non secular significance.
- Dojo: Originating from Japan, a dojo is a spot for martial arts coaching. It symbolizes self-discipline, focus, and the pursuit of mastery. Traditionally, the dojo was a sacred area, imbued with a robust sense of group and custom. This idea usually aligns with rules of self-improvement and respect.
- Casa: A Spanish phrase that means “home,” “casa” usually carries connotations of residence, household, and group. Traditionally, the “casa” was the middle of household life and social gatherings. This idea is deeply embedded in Latin American and Spanish cultures. The “casa” is related to heat, hospitality, and familial ties.
- Home: In English-speaking cultures, “home” is a typical time period for a dwelling. Traditionally, it has been related to shelter, safety, and the idea of residence. The concept of “residence” usually evokes emotions of consolation, belonging, and private identification. Relying on the particular context and tradition, a home might symbolize completely different ranges of standing, consolation, and even spirituality.
Several types of homes, from small cottages to giant mansions, might carry completely different meanings.
Symbolism of Every Phrase
- Mojo: Can symbolize energy, efficiency, or enchantment. It may be related to private magnetism, and cultural significance, and might evoke emotions of confidence and empowerment. Examples embody Afro-Cuban mojo rubs, utilized in cooking and ceremonies.
- Dojo: Symbolizes self-discipline, focus, and mastery. It might evoke photographs of rigorous coaching, self-improvement, and the pursuit of excellence. A dojo embodies an area for private progress and improvement.
- Casa: Represents heat, hospitality, and group. It usually evokes a way of household and belonging, and creates an environment of consolation and familiarity. The picture of a casa can evoke photographs of household gatherings, celebrations, and traditions.
- Home: Represents shelter, safety, and a way of belonging. It evokes a sense of consolation and safety. The symbolism of a home can differ relying on the particular design, dimension, and cultural context, from a comfortable cottage to a big mansion. A home is commonly linked to a way of identification and historical past.
Potential Cultural Sensitivities
Cautious consideration have to be given to the potential cultural sensitivities inherent in combining these phrases. As an illustration, using “mojo” in a non-Afro-Cuban context is perhaps perceived as appropriation. Equally, combining “dojos” with “casa” won’t resonate with all audiences. The imagery used to depict the product ought to be culturally acceptable and keep away from any stereotypes or misrepresentations.
Model Id
Establishing a robust model identification is essential for the success of Mojo Dojo Casa Home Candles. A well-defined model identification will create a recognizable presence available in the market, foster buyer loyalty, and differentiate the product from rivals. This part delves into the important thing parts of brand name identification, together with potential names, values, mission, persona, aesthetic, and visible language.
Model Attributes
This desk Artikels the core attributes of the potential Mojo Dojo Casa Home Candle model.
| Model Title | Model Values | Model Mission | Model Persona |
|---|---|---|---|
| Mojo Dojo Casa | Pure elements, sustainable practices, conscious residing, distinctive scents, high quality craftsmanship | To create premium, handcrafted candles that improve the ambiance of properties and promote rest and well-being. | Heat, inviting, subtle, conscious, and eco-conscious |
| Casa Aroma | Excessive-quality fragrances, residence decor, artisan-crafted merchandise, eco-friendly supplies | To offer an array of premium scents that remodel properties into comforting and classy areas. | Elegant, subtle, creative, luxurious, and modern |
| The Cozy Flame | Consolation, heat, rest, high quality, and residential | To create a way of residence with distinctive scents that promote consolation and rest. | Inviting, comforting, acquainted, and dependable |
Potential Model Names
A number of potential model names evoke completely different moods and goal audiences. These names ought to resonate with the model’s values and mission.
- Mojo Dojo Casa: This title combines the model’s core idea of a “mojo” with a way of place and ambiance.
- Casa Aroma: This title focuses on the essence and perfume side of the candles.
- The Cozy Flame: This title evokes a sense of heat, consolation, and residential.
- Ember & Bloom: This title suggests a pure, natural, and delightful product.
- Scent Symphony: This title evokes the artistry and concord of scents.
Potential Model Taglines
Taglines concisely seize the essence of the model.
- Ignite your own home, elevate your temper.
- Handcrafted scents for a conscious residence.
- Embrace the aroma of tranquility.
- Unleash the magic of residence perfume.
- Create your sanctuary, scent by scent.
Model Aesthetics and Visible Id
The model’s general aesthetic ought to be heat, inviting, and visually interesting. The visible language will mirror the model persona and values. This might embody parts like using pure colours, elegant fonts, and imagery associated to nature or tranquility.
- Coloration Palette: The colour palette might vary from heat, earthy tones (like terracotta, beige, and muted greens) to classy, calming colours (like deep blues, lavender, and heat golds) to spotlight the pure elements and sustainable practices.
- Imagery: Pictures might function cozy interiors, folks stress-free at residence, and nature scenes (e.g., a fire, a backyard, an individual meditating). These photographs will convey the sensation of consolation, peace, and well-being.
- Typography: The typography ought to be elegant and readable, reflecting a way of sophistication and tranquility. Serif fonts or clear, trendy sans-serif fonts is perhaps appropriate.
Brand and Coloration Comparability
Completely different brand designs and shade palettes can evoke numerous feelings and associations.
- Brand Design 1: A stylized flame with a refined floral or nature-inspired design. Colours: heat terracotta and deep teal. This brand suggests heat and nature.
- Brand Design 2: A minimalist, summary design that represents a candle’s essence. Colours: deep lavender and mushy gold. This brand suggests sophistication and tranquility.
- Brand Design 3: A easy candle form with a fragile border. Colours: mushy beige and muted inexperienced. This brand suggests simplicity and pure magnificence.
Advertising and marketing Methods
Mojo Dojo Casa Home Candles intention to capitalize on the rising marketplace for artisanal residence fragrances, emphasizing a singular mix of cultural significance and trendy aesthetics. Efficient advertising methods are essential for driving model consciousness and gross sales, significantly contemplating the aggressive panorama. This part Artikels potential approaches to attain these goals.
Advertising and marketing Channel Technique
This part particulars the choice of advertising channels, contemplating their suitability for reaching the target market and conveying the message successfully. Selecting the best channels maximizes marketing campaign influence and optimizes useful resource allocation.
| Advertising and marketing Channel | Goal Viewers | Message |
|---|---|---|
| Social Media (Instagram, Pinterest, TikTok) | Younger adults, millennials, and Gen Z eager about residence decor, way of life, and cultural experiences. | Spotlight the distinctive cultural significance of the candles, showcase the aesthetically pleasing presentation, and emphasize the stress-free and uplifting expertise. |
| Influencer Advertising and marketing | Dwelling decor fanatics, way of life bloggers, and cultural specialists. | Collaborate with related influencers to generate genuine opinions and promote the candles to their established audiences. |
| On-line Marketplaces (Etsy, Amazon) | Big selection of potential clients searching for distinctive residence perfume choices. | Emphasize the handcrafted nature, distinctive design, and cultural significance to draw clients searching for distinctive merchandise. |
| Partnerships with Inside Design Shops | Inside designers and residential decor fanatics. | Showcase the high-quality craftsmanship and aesthetic attraction to inside designers and potential purchasers. |
| Native Craft Festivals/Occasions | Native clients eager about supporting native artisans and experiencing distinctive merchandise. | Promote the candles’ handmade nature and the model’s dedication to cultural heritage. |
Promotional Marketing campaign Technique
A complete promotional marketing campaign is important for maximizing model visibility and driving gross sales. This plan Artikels a multi-faceted strategy specializing in completely different levels of the client journey. A seasonal launch with a deal with particular holidays or cultural celebrations can generate heightened curiosity and create a way of anticipation.
A key factor is a pre-launch marketing campaign on social media to construct pleasure and anticipation amongst potential clients. This will embody teasers, behind-the-scenes glimpses of the candle-making course of, and brief movies showcasing the scent profiles.
Social Media Advertising and marketing Methods
Social media platforms are essential for partaking with the target market and fostering model loyalty. These methods intention to construct a robust on-line presence and drive site visitors to the web site. Visible storytelling is vital, emphasizing high-quality pictures and video showcasing the candles’ intricate particulars and the cultural inspiration behind every scent.
- Instagram Tales: Create partaking tales showcasing the candle-making course of, interviews with artisans, and buyer testimonials. Run polls and quizzes associated to candle scents and cultural themes.
- TikTok: Develop brief, partaking movies showcasing the candles’ distinctive options and their calming ambiance. Use trending sounds and artistic modifying strategies to seize the eye of the target market.
- Pinterest: Showcase visually interesting photographs of the candles in numerous inside settings. Embody temper boards for numerous types, colours, and cultural inspirations.
Influencer and Collaboration Methods
Influencer collaborations can considerably amplify model attain and credibility. Figuring out related influencers aligned with the model’s values and target market is vital. Collaborations can embody sponsored posts, product opinions, and joint campaigns, enhancing model consciousness and driving gross sales.
- Determine related influencers who align with the model’s aesthetic and cultural values.
- Develop custom-made campaigns that combine seamlessly with the influencer’s content material.
- Set up clear objectives and metrics to trace the success of the collaboration.
Pricing Technique
Pricing performs a vital position in figuring out profitability and market competitiveness. Think about the price of supplies, manufacturing, and distribution whereas analyzing competitor pricing. A premium pricing technique, reflecting the distinctive craftsmanship and cultural significance of the candles, might attraction to a discerning buyer base.
Buyer Journey
Understanding the client journey is important for optimizing the buying course of and enhancing buyer satisfaction. From preliminary consciousness to buy and post-purchase engagement, every stage presents alternatives to boost the client expertise.
- Consciousness: Make the most of social media advertising, influencer collaborations, and focused promoting to create consciousness concerning the model and product.
- Consideration: Present detailed product data, high-quality photographs, and buyer opinions to assist buying selections.
- Buy: Streamline the net ordering course of, supply safe cost choices, and supply clear transport and dealing with data.
- Put up-purchase: Observe up with clients to make sure satisfaction and collect suggestions. Encourage opinions and testimonials to construct belief and loyalty.
Product Variations
Mojo Dojo Casa Home Candles supply quite a lot of choices to cater to numerous preferences and market segments. Customization is vital to success within the candle market, permitting for broader attraction and repeat purchases. The variations allow retailers to supply a extra complete choice, and for customers, a wider vary of types and experiences.
Scent Variations, Mojo dojo casa home candle
The scents supplied in Mojo Dojo Casa Home Candles can be fastidiously curated to evoke a variety of moods and experiences. That is achieved through the use of high-quality perfume oils and pure important oils, specializing in each fashionable and area of interest scents. A choice of fashionable scents can be maintained, whereas providing progressive blends and limited-edition scents to cater to evolving shopper preferences.
As an illustration, a “Spiced Pumpkin” scent within the fall season, or a “Lavender Honey” mix within the spring, could possibly be a part of the common rotation.
Measurement and Packaging Choices
Completely different sizes and packaging choices will cater to diverse shopper wants and preferences. A variety of sizes, from small votive candles to bigger pillar candles, will present flexibility in gifting and residential decor. Numerous packaging choices, together with enticing tins, glass jars, and stylish bins, will additional improve the aesthetic attraction and gifting worth. For instance, a smaller, moveable candle in an ornamental tin is appropriate for a desk or small area, whereas a bigger pillar candle in a classy field is good for a lounge or special day.
Restricted Version Designs
Restricted version designs can be created to seize seasonal traits and improve the model’s exclusivity. These designs can be impressed by present traits and fashionable aesthetics, whereas additionally incorporating parts of the model’s core identification. As an illustration, a limited-edition design that includes a festive vacation theme through the winter season, or a design impressed by a particular creative motion in a particular time-frame.
Seasonal Variations
Differences due to the season in scents and designs will create pleasure and encourage repeat purchases. These variations will align with fashionable seasonal themes and holidays, offering customers with distinctive choices for every time of yr. Examples embody a group of holiday-themed scents like “Winter Citrus” or “Christmas Spice,” or spring-inspired scents like “Recent Flowers” or “Spring Meadow.” This responsiveness to seasonal traits ensures that the candle line stays related and enticing to customers all year long.
Further Product Strains
Increasing the product line past candles will improve profitability and buyer loyalty. Think about including associated merchandise comparable to diffusers, soaps, and reed diffusers to offer a whole residence perfume expertise. These extra product strains will complement the candle line and broaden the attraction to customers searching for a holistic residence perfume resolution. For instance, a diffuser set with matching candles or a set of soaps with the identical scent profile as a candle assortment.
| Product Variation | Scent | Measurement | Packaging | Restricted Version | Seasonal |
|---|---|---|---|---|---|
| Candle | Vanilla Bean | Small | Tin | No | No |
| Candle | Winter Citrus | Medium | Glass Jar | Sure | Winter |
| Diffuser | Lavender Honey | Small | Ornamental Field | No | Spring |
Visible Illustration
Mojo Dojo Casa Home Candles are supposed to evoke a way of heat, tranquility, and class. The visible illustration of the product should successfully talk these qualities to potential clients. Visuals ought to align with the model’s general aesthetic and resonate with the goal demographic.
Very best Picture for a Product Picture Shoot
The perfect picture for a product photograph shoot ought to showcase the candle’s aesthetic attraction, highlighting its distinctive options. A well-lit, clear background is essential. Gentle, subtle lighting is beneficial to reduce harsh shadows and improve the candle’s refined particulars. The picture must also reveal the candle’s dimension and form in relation to its environment, utilizing acceptable props to create a way of scale.
Visible Type and Composition of Candle Packaging
The packaging design ought to complement the candle’s aesthetic. A minimalist strategy with clear strains and high-quality supplies is beneficial. Using high-contrast colours can improve the candle’s presence on retailer cabinets. Think about a refined, but impactful design that speaks to the model’s persona. A powerful visible hierarchy ought to information the viewer’s eye to a very powerful parts.
Coloration Palettes for Packaging and Imagery
Completely different shade palettes can evoke various moods and associations. A well-chosen palette will improve the candle’s general attraction and successfully talk its supposed message.
| Coloration Palette | Temper | Description |
|---|---|---|
| Heat Neutrals (Beige, Cream, Mild Brown) | Rest, Consolation | Creates a chilled ambiance, perfect for a comfortable residence setting. |
| Earthy Tones (Olive Inexperienced, Deep Brown, Burnt Orange) | Nature, Sophistication | Evokes a way of pure magnificence and refinement. |
| Fashionable Gradients (Gentle Blues, Lavender, Dusty Rose) | Tranquility, Modernity | Appeals to a youthful, extra modern viewers. |
Mock-up of Candle Packaging and Label
A mock-up ought to clearly illustrate the candle’s label and packaging. The label ought to prominently show the candle’s title, model, and key options. A high-quality picture of the candle ought to be prominently featured on the label, and the general design ought to keep a constant aesthetic with the model’s identification. Think about using a refined sample or texture on the packaging so as to add visible curiosity with out overpowering the candle.
Lighting for Product Pictures
Correct lighting is essential for showcasing the candle’s options successfully. Gentle, subtle lighting ought to be used to reduce harsh shadows and spotlight the candle’s refined particulars. A softbox or subtle gentle supply can be utilized to create a extra pure, inviting ambiance. The background lighting ought to be softer than the principle gentle supply to keep away from distracting parts.
Typography for the Label
The typography chosen for the label ought to mirror the model’s persona. A clear, legible font that enhances the general design is vital. A serif font can create a way of magnificence, whereas a sans-serif font can convey a extra trendy aesthetic. The font dimension and magnificence ought to be simply readable at a distance. Consistency in font selection throughout all advertising supplies is important for model recognition.
Wrap-Up
In conclusion, Mojo Dojo Casa Home Candle represents a daring step into the way forward for residence perfume. Its distinctive mix of cultural influences and thoroughly crafted scent profile positions it as a standout product, able to fascinating a various vary of consumers. The meticulous consideration to element, from the packaging to the perfume notes, underscores a dedication to high quality and innovation.
This candle is not only a product; it is an expertise, an announcement, and a promise to raise the on a regular basis.
Incessantly Requested Questions: Mojo Dojo Casa Home Candle
What are the completely different scent variations accessible for the Mojo Dojo Casa Home Candle?
We’re presently creating a various vary of scents, together with calming citrus blends, invigorating spice mixes, and evocative floral preparations, to cater to quite a lot of preferences.
What’s the dimension and dimensions of the candle?
The usual candle dimension can be 8 ounces, offering a considerable burn time and perfume diffusion. Different sizes can be accessible as properly, to accommodate completely different preferences.
What’s the worth vary for the Mojo Dojo Casa Home Candle?
Pricing can be aggressive and strategically positioned to draw the goal market whereas sustaining profitability. We’ll contemplate components like supplies, manufacturing prices, and market evaluation to find out the optimum worth level.
What’s the estimated burn time of the Mojo Dojo Casa Home Candle?
The estimated burn time for the usual 8-ounce candle is roughly 50-60 hours.
